October 30, 2024

Rice Pavilion
Rollins College
Winter Park, FL

Experience an unequaled opportunity to be trained by leading experts in the art and science of human behavior!

Image of the letters "HuBe 2024" on a square

Arm Yourself For The Digital Age

Technological mastery is no longer enough.

To be successful, today’s leaders must understand human behavior inside and out.

At the Human Behavior Conference (HuBe), you’ll experience live training and workshops by the experts of persuasion, body language, and elicitation. These workshops will unearth your hidden talents, reveal your greatest potential, and enhance your ability to connect with anyone anywhere.

Meet the Experts

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Joe Navarro
The World-Leading Expert in Nonverbal Communication

Joe Navarro spent 25 years as an FBI agent focusing on counterintelligence and behavioral assessment. After retiring, he authored 14 books, now available in 29 languages, focusing on human behavior and body language. His book, “What Every BODY is Saying,” continues to be the top-selling body language book globally for over a decade. Additionally, “Louder Than Words,” inspired by his lectures at Harvard Business School, was praised by The Wall Street Journal as one of the top six business books beneficial for one’s career.

What Every BODY is Saying Book
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Dr. Abbie Maroño
Director of Education
Social-Engineer, LLC

Bringing a unique level of experience and scientific validation to her work, Dr. Abbie Maroño is both a scientist and a practitioner in the field of human behavior. The United States Department of State has recognized her international acclaim and record of extraordinary achievements, placing her in the top 1% of her field. She is an active member of several internationally recognized research groups and was awarded Reviewer of the Year in 2020 for her significant contribution to the academic community. Additionally, she is an author, expert consultant, coach, and a TEDx speaker.

Work in Progress Book
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Chris Hadnagy
CEO and Founder
Social-Engineer, LLC

Chris Hadnagy is the founder and CEO of Social-Engineer, LLC, and is renowned as an expert in the art, science, and psychology of social engineering. He has authored five books on the subject and is a distinguished keynote speaker, trainer, and academic professor at the University of Arizona, an NSA-designated Center of Academic Excellence in Cyber Operations (CAE-CO). In addition, Chris also serves as the CEO of The Innocent Lives Foundation, a non-profit organization dedicated to assisting law enforcement in the prevention of crimes against children. As a highly sought-after speaker, he has been invited to present at the Pentagon and various other government agencies.

Human Hacking Book

Persuasion. Sales. Negotiation.

Communication. Elicitation.


Attendees will learn:

  • How to use nonverbals
  • How to influence decision making
  • How to use cognitive bias
  • Practical application for every day life


Connect with anyone, anywhere

Whether you’re looking to improve your close relationships, advance your career, increase your sales, lead more effectively, or launch a dream project, the experts at HuBe have something for you.

8:00AM – 9:00AM

Registration Open

9:00AM – 9:15AM

Opening Ceremonies

9:15AM – 10:15AM

Nonverbals – Joe Navarro

Joe Navarro will lead the day with teaching the observation and application of nonverbals. He will help attendees learn how to optimize the usage of not only what is observed but how to use nonverbals to project.

10:15AM – 10:30AM


10:30AM – 12:30PM

Nonverbals – Joe Navarro

Joe wraps up his enlightening workshop on nonverbals.

12:00PM – 1:30PM

Networking Lunch

1:30PM – 3:00PM

Decision Making – Dr. Abbie Maroño

Expert in behavior analysis, Dr. Abbie will cover how to influence decision making. She will cover topics involving cognitive bias, embodied cognition, and her very own influence framework. Her session will end with an exciting and very thought-provoking exercise.

3:00PM – 3:15PM


3:15PM – 5:00PM

Practical Application – Chris Hadnagy

Chris Hadnagy will close the day with a session that will tie all the education of today together in a practical, actionable plan. He will cover the art and science of elicitation, as well as the power of a good interview and use of questions. His session, as it ends the day, will include an exercise that will get everyone in the room involved and practicing these skills in real time.

Nearby Hotels

For those seeking accommodations near Rollins College, there is the beautiful artful town of Winter Park, Florida. It is a captivating blend of history, culture, and natural beauty boasting over 140 boutiques, restaurants, and museums along charming, European-inspired Park Avenue. Enjoy visiting the Morse Museum, which houses Louis Comfort Tiffany’s masterpieces, or the Albin Polasek Museum, celebrating American sculpture. Whether you are an art enthusiast or a foodie, Winter Park invites you to explore its unique charms and proximity to Rollins College.

Attendees can park in the Truist Parking Garage which is right across the street from campus, no more than a 5 minute walk to Rice Pavilion. Parking fees are not the responsibility of the conference.


General Contact